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2025 WRC Rally Sweden Embarks on its Icy Challenge with Hankook’s Support

  • 2025 WRC season round 2 rolls out in Umeå, Sweden, from February 13th -16th
  • High-performance snow rallying tyres engineered for ice and snow to maximise rally performance
  • WRC drivers’ continued praise reinforces Hankook’s cutting-edge tyre engineering on a global scale
2025 WRC Rally Sweden Embarks on its Icy Challenge with Hankook’s Support

Neu-Isenburg, Germany, 11. February 2025 –The second round of the 2025 FIA World Rally Championship (WRC), Rally Sweden, will take place from 13th -16th February (local time) in Umeå, Sweden. Rally Sweden is the only WRC event run entirely on snow and ice, making it a unique spectacle for motorsport fans. With rally cars clocking speeds of up to 124 mph and revving to 8,500 rpm, maintaining optimal grip on icy, slippery terrain in extreme sub -25°C temperatures is a key strategic factor in achieving peak performance.

The 300 km-long Rally Sweden consists of 18 special stages featuring a demanding combination of snow-covered roads and icy surfaces. This year’s event is set to be even more unpredictable with technically challenging snow sections, sudden weather shifts, and three newly added stages adding to the complexity of the competition.

For this rally, premium tyre manufacturer Hankook will provide stable support with Winter i*Pike SR10W, equipped with specialised stud pins for optimal traction on icy surfaces.

Developed through over 2,000 km of rally-stage testing since 2023 in close collaboration with the FIA and participating manufacturers, these rally tyres are optimised for winter surface performance. Equipped with specialised stud pins designed for ice rally conditions, they ensure superior control on icy and snow-covered roads. The asymmetric tread pattern further enhances grip and braking performance on snow surfaces.

Meanwhile, Sébastien Ogier of the Toyota Gazoo Racing World Rally Team currently leads the championship standings after achieving a historic milestone—his personal 10th victory at Rallye Monte Carlo, making him the first driver in WRC history to do so. His teammate, Elfyn Evans, and Hyundai Shell Mobis World Rally Team's Adrien Fourmaux are also in close contention, contributing to a competitive field battling for the season championship title.

As the intensity of the 2025 WRC season builds, Hankook continues to drive the future of motorsports and supports the development of young drivers by sponsoring both the WRC and its feeder series, the Junior WRC. With Rally Sweden marking the opening round of JWRC, all eyes are on the next generation of rally talents as they take on the challenge, setting stage for the exciting season.

Throughout both events, Hankook plans to enhance its premium brand presence by showcasing the global ‘Hankook’ brand through various on-site activations including the service park, special stage sections, rally cars, and key promotional areas. Additionally, the company aims to enhance its engagement with motorsport fans worldwide through social media and its official motorsports website.

Hankook tillverkar innovativa och prisbelönta däck av högsta kvalitet inom premiumsegmentet för personbilar, SUV:ar, terrängbilar, lätta lastbilar, husbilar, lastbilar, bussar samt motorsport (tävling på banor och sträckor bantävlingar/rallytävlingar).

Företaget investerar löpande i forskning och utveckling för att alltid kunna erbjuda kunderna högsta kvalitet i kombination med den senaste teknologin. Vid företagets fem utvecklingscentra och åtta fabriker världen över utvecklas och produceras däcklösningar, som är speciellt anpassade för de regionala marknadernas krav och behov. I Europa sker däckutvecklingen för lokala marknader samt leverans av originalutrustning till ledande europeiska fordonstillverkare vid Hankooks teknikcentrum i Hannover, Tyskland. Tillverkning sker bland annat i den toppmoderna Europa-fabriken i Rácalmás, Ungern, som invigdes år 2007 och som byggs ut löpande.

Hankooks Europa- och Tysklands-säte ligger i Neu-Isenburg i närheten av Frankfurt am Main. Tillverkaren har ytterligare filialer i flera europeiska länder och säljer sina produkter genom regionala distributörer på andra lokala marknader. Idag har företaget cirka 20 000 anställda och levererar sina produkter till drygt 160 länder. Företaget har valts ut som teknologisk partner och exklusiv däckleverantör till Generation 3 för FIA ABB Formula E World Championship, med start år 2023. Ledande fordonstillverkare förlitar sig på Hankook som originalutrustningsleverantör av däck. Runt 38 % av den globala omsättningen hänför sig till Europa. Hankook Tire uppmärksammades av Dow Jones Sustainability Korea Index (DJSI) redan år 2011 och har sedan år 2016 representerats i Dow Jones Sustainability World Index (DJSI World).


Mer information återfinns på www.hankooktire-mediacenter.com eller www.hankooktire.com

Hankook Tire Europe GmbH | Marketing Communications Europe | Siemensstr. 14, 63263 Neu-Isenburg | Germany

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2025 WRC Rally Sweden Embarks on its Icy Challenge with Hankook’s Support

Grégoire Munster (NDL) and Louka Louis (BEL) are seen performing during the World Rally Championship Monte-Carlo in Gap, France on January 24, 2025. // Jaanus Ree / Red Bull Content Pool // SI202501240439 // Usage for editorial use only //

File size: 2 MB

2025 WRC Rally Sweden Embarks on its Icy Challenge with Hankook’s Support

Takamoto Katsuta (JPN) and Aaron Johnston (IRL) of team TOYOTA GAZOO RACING WRT are seen performing during the World Rally Championship Monte-Carlo in Gap, France on January 24, 2025. // Jaanus Ree / Red Bull Content Pool // SI202501240436 // Usage for editorial use only //

File size: 2 MB

2025 WRC Rally Sweden Embarks on its Icy Challenge with Hankook’s Support

Thierry Neuville (BEL) and Martijn Wydaeghe (BEL) of team HYUNDAI SHELL MOBIS WORLD RALLY TEAM are seen performing during the World Rally Championship Monte-Carlo in Gap, France on January 24, 2025. // Jaanus Ree / Red Bull Content Pool // SI202501240430 // Usage for editorial use only //

File size: 2 MB

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Silfversparre

Christine Silfversparre

Marketing Manager Nordics

+46733251539

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