Press Release

  • Truck / Bus

Hankook Tyre UK announces sponsorship of the ‘Best of the Best’ Truck Show alongside the continuation of the Devon and Cornwall Truck Shows in 2024

  • ‘Best of the Best’ showcases the finest trucks from across the UK and Europe
  • Sponsorship of the Devon and Cornwall shows head into its fourth year
  • Hankook to exhibit the most popular truck tyres
Hankook Tyre UK announces sponsorship of the ‘Best of the Best’ Truck Show alongside the continuation of the Devon and Cornwall Truck Shows in 2024

Daventry, UK, 7th March 2024 – Premium tyre maker Hankook is announced as official partner for three significant summer UK trucking events: the new ‘by invitation only’ ‘Best of the Best’ Truck Show at Westpoint Arena, Exeter on 14th and 15th September, the Devon Truck Show on 18th - 19th May at Smeathorpe Stadium, Honiton and the Truck Show Cornwall at Stithians Showground, Truro on 26th -28th July. These shows focus on commercial transport solutions and showcase the very best of commercial vehicles across the UK and Europe. Hankook will showcase a range of truck tyres featuring the latest 3D technologies to maintain the wet grip and traction in all weathers and throughout the whole life of the tyre tread.

The Hankook truck tyres on display will include the 22.5" SmartFlex AH51 (steer) and SmartFlex DH51 (drive), which deliver high grip and mileage performance from the first to the last millimetre of wear, the smaller SmartFlex AH35 and DH35 and the SmartFlex TH31, its latest generation trailer tyre. There will also be two tyres from Hankook’s latest retread ‘Alphatread’ range: the all-season R-DH31 for the drive axle with 3D sipes for excellent traction and high mileage and, for the trailer axle, the R-TH31 which offers excellent traction and water drainage. Alongside Hankook truck tyres, the company will be presenting two tyres from its Laufenn brand: the all-position LF22 designed for long life steer axle service and the LF95, a robust trailer tyre with high durability and mileage.

As well as main event sponsor, Hankook shall be category sponsor of ‘Best in Show Truck’ and ‘Best in Show Light Commercial’. Open to any drivers showcasing their vehicle at the events, these awards recognise those owners and operatives who go above and beyond to meet road and industry standards, including vehicle and tyre maintenance and safety.

Jon Cottrell, Hankook Tyre UK TBR Sales Manager says, “It was a pleasure to be invited to become the main event sponsor of the new ‘Best of the Best’ show alongside the Devon and Cornwall Truck Shows in 2024. This is a great opportunity for Hankook to showcase our latest technology products to drivers and fleet owners. The shows, which support local charities and community projects in the Devon and Cornwall area, already have more than one thousand three hundred trucks booked to attend, and we are looking forward to another successful year.”

Mike Quartley, organiser of the events commented, "We are overwhelmed to have the support of Hankook Tyre UK at our new ‘Best of the Best’ Show as well as for the fourth year at both Devon Truck Show and the Truck Show Cornwall. All three shows are held to raise funds for local community projects and to date more than £30,000 has been raised.  Without the support of Hankook we would not be able to raise as much for these local causes. With monster truck rides, live action in the main arena, live music from the Wurzels, N Trance, Kevin n Perry, Ian Van Dahl, Scott Mills and Woody Cook, funfair and of course the show trucks, there is something for everyone at the 2024 shows.”

The Devon Truck Show will take place on 18th - 19th May at Smeathorpe Stadium, Honiton, the Truck Show Cornwall on 26th - 28th July 2024 at Stithians Showground, Truro and ‘Best of the Best, at Westpoint Arena, Exeter on 14th - 15th September.

Hankook Tire manufactures globally innovative, award-winning radial tyres of proven superior quality for passenger cars, light trucks, SUVs, RVs, trucks, and buses as well as motorsports (circuit racing/street circuits/rallies).

Aspiring to bring consumers the utmost excellence in product quality, technological excellence and driving satisfaction, Hankook Tire continuously invests in research and development maintaining five R&D centres and eight production facilities around the world. Bespoke tyre solutions for the European markets as well as European Original Equipment according to the requirements of leading premium car manufacturers, are developed in the company’s regional Technical Centre in Hanover/Germany. Production for the European region is taking place in the state-of-the-art manufacturing site in Rácalmás/Hungary which was inaugurated in June 2007 and is continuously being expanded.

Hankook Tire’s European headquarters are located in Neu-Isenburg near Frankfurt am Main in Germany. The manufacturer operates further branches in several European countries and sells its products through regional distributors in other local markets. Hankook Tire employs approximately 20,000 people worldwide and sells products in over 160 countries. The company has been the technical partner and exclusive tyre supplier of the Generation 3 for the FIA ABB Formula E World Championship since 2023. Internationally leading car manufacturers rely on tyres made by Hankook for their original equipment. Approximately 38 percent of the company's global sales are generated within the European region.

For more information please visit www.hankooktire-mediacenter.com or www.hankooktire.com

Hankook Tire Europe GmbH | Marketing Communications Europe | Siemensstr. 14, 63263 Neu-Isenburg | Germany

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Hankook Tyre UK announces sponsorship of the ‘Best of the Best’ Truck Show alongside the continuation of the Devon and Cornwall Truck Shows in 2024

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Hankook Tyre UK announces sponsorship of the ‘Best of the Best’ Truck Show alongside the continuation of the Devon and Cornwall Truck Shows in 2024

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Contacts

Sabine Riedel

PR Manager Marketing Communications

 +49 (0) 6102 8149-178

Lisa Schmid

PR Manager Marketing Communications

+49 (0) 6102 8149-172

Alexander Nevinny-Stickel

PR Manager Marketing Communications

+49 (0) 6102 8149-173

Annika Malcherek

Annika Malcherek

Digital Lead Marketing Communications

+49 (0) 6102 8149-176

Julia-Larissa Büsch

PR Manager Marketing Communications

 +49 (0) 160 2545279

Zoë Baldwin

Marketing Manager
Hankook Tyre UK Ltd

 +44 7948 247048

Natasha Ramos Smyth

Marketing Executive
Hankook Tyre UK Ltd

 +44 7961 601839

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